How to Avoid Having an Ugly Website
Websites are important for every business. In today’s digital age, having accessible online information is crucial for success. Just having a website isn’t enough, though. What matters is what’s on your website. Website content needs to be geared toward making the consumer want to interact and engage with it. So, let’s take a look at what not […]
What is Online Reputation Management?
A business’ reputation used to be what they said about themselves in their advertising and the reach their customers had via word of mouth. Now, consumers are pushing out a company’s reputation and image collectively by providing real-time feedback online through review sites, social media, forums and other channels. Basically, if it is an online […]
Business Website Essentials
Telling a small business owner to “assume the perspective of your customer” is one of those classic easier said than done problems. It’s not for lack of trying, but owning a small business isn’t just a job, it’s a lifestyle. And when you put that level of passion and commitment into something, your unique familiarity with it […]
Top 10 Review Websites to Get More Customer Reviews On
Businesses should strive to get reviews on business review websites. Here are the top 10 websites we recommend to get more reviews on (stats are sourced from Alexa): #1: Google Average monthly US traffic: 158.03 millionBusiness reviews for: any business Google My Business is a free tool for businesses to manage their online presence across […]
What is SEO and Why Does It Matter?
Search Engine Optimization or SEO is a term that may sound scary at first, but is simple when you break it down. It’s the process of optimizing your online content (website, blog or otherwise) for search engine algorithms like Google. Search engine algorithms look at all the content on the web, and lay it out […]